btvancouver

Who doesn’t likea a nice glass of wine with their steak? Well how about your “Steak” having a glass or 2?

Sounds like a pretty good way to ease into the afterlife – get the cow drunk before it ”meats” its inevitable demise. Apparently there is an added benefit of improving the heart health in cattle – I won’t say anything about how this doesn’t necessarily seem like a benefit to the cow given the ultimate outcome.

 The idea behind this is to give the meat better texture, aroma and flavour – but will it be worth it at a 15% higher price?

I think the consumer is prepared to pay for good food and quality and while some budgets will only allow for one of you to imbibe (you or your dinner) – I think there will be a market for this and I look forward to trying it for myself sometime next year when  Kelowna’s Janice Ravndahk of Sezmu Meats hopes to bring her product to select butchers in Vancouver. 

Click here for the complete article from the Vancouver Sun.

Sunshine and Smiles,

Dawn